Korey Whitmore

About Korey Whitmore

The Digital Field General (Who Lives for Saturdays)​I’m a Marketing Director who doesn\'t just manage media—I build winning strategies. I bring a competitive, die-hard VFL energy to everything I do, relentlessly driving results and treating every campaign like a championship game.​My playbook is stacked: data-backed strategies, meticulous execution, and a deep expertise spanning media management, advanced analytics (Google Analytics IQ Certified), graphic design, and web development.​Proven Ability: Leading teams to exceed goals and turning complex digital landscapes into clear paths to success.​I\'m committed to client excellence and supporting my teams. but after hours? You\'ll find me yelling \"Go Vols!\" and debating the best Saturday Night Live sketches. Let\'s connect and build a network that\'s as passionate about growth as I am about that checkerboard end zone!

Experience

1. Marketing Director

   Ctv Media, Inc

   May 2014 — Present · Powell, OH, US

   Key Responsibilities and Achievements:Managed and analyzed all aspects of Connected TV (CTV)\"NewsFlash\" campaigns, focusing on performance tracking and optimization to meet key marketing objectives.Established and maintained a company-wide marketing database to equip the sales team with crucial data and resources.Spearheaded the design and maintenance of the company website and all primary social media accounts, ensuring brand consistency and optimal user experience.Developed, launched, and tracked diverse marketing initiatives, including digital search, display, sponsored content, and retargeting campaigns, to drive traffic and conversions.Produced and tracked performance across all paid digital media, including Search Engine Optimization (SEO) and paid advertising channels.Created and managed custom reporting dashboards in Google Analytics, providing in-depth analysis on visitor behavior, geographic data, goal completion, and campaign efficiency.Designed and produced professional graphics and visual assets for use across digital platforms and internal company needs.Developed, curated, and published engaging social media content across all platforms to increase follower engagement, maintain a strong brand presence, and incorporate current social media trends.

Education

• The University of Toledo

  Bachelor of Science (B.S.), Organizational Business Technology

  2011 — 2014

• The University of Toledo

  Associate of Arts (AA) Summa Cum Laude, Business Management

  2011 — 2012

• Hocking College

  Associate of Arts (A.A.), Accounting

  2000 — 2002

Skills

• Marketing
• Eclipse
• Microsoft Office
• Sales
• Inventory Management
• Broadcast
• Inventory Analysis
• Marketing Communications
• Facebook
• Advertising Sales
• Google Adwords Professional
• Digital Marketing
• Crm
• Online Advertising
• Management
• Media Relations
• Troubleshooting
• Online Research
• Cross-Functional Team Leadership
• Marketing Strategy
• Digital Media
• Sales Support
• Google Adwords
• Traffic Management
• Traffic Analysis
• Web Analytics
• Market Research
• Media Buying
• Diversity Training
• Web Design
• Social Networking
• Social Media Marketing
• Social Media
• Online Marketing
• Twitter
• Strata
• Google Analytics
• Media Planning
• Process Improvement
• Television