Korbinian Deschler
Integrations Lead - Customer Journey & Interaction Management @BMW Group
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WORK HISTORY
Integrations Lead - Customer Journey & Interaction Management @BMW Group
Munich, DE
Requirements Management for all European Markets- Evaluation of requirements in terms of importance and technical implementation options / effort - Moderation between markets and product teams (CRMs, Data Management, Marketing, Lead Generation, Sales Steering)- Coordination of cross department topics- Prioritization and presentation in management circlesCustomer Journey Development and Implementation- Customer journey, process- and systemdesign- Implementation SteeringWorkshops and trainings for the markets in topics such as: Customer Journey,\"From Lead to Transaction Management\", Sales, Marketing & ToolsCutover & Production Testing Oversight
EDUCATION
Technical University of Munich
Bachelor of Science (B.Sc.), Technology- and management oriented business economics (TUM-BWL)
ABOUT KORBINIAN DESCHLER
Customer Journey Expert / Integrations Specialist / Connecting People, Systems & Processes
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