Kolton Keith
Senior Data Scientist | Analytics Leader in Loyalty, Revenue Management, & Customer Insights | Ph.D. | MBA Candidate
- Role
- Senior Data Scientist Operations Research at United Airlines
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Kolton Keith
As an experienced analytics leader, I specialize in delivering actionable customer…
Experience
Senior Data Scientist Operations Research
May 2023 — Present · Chicago, IL, US
As a Senior Data Scientist at United Airlines, I deliver advanced analytics support for the Ancillary Revenue Management and Loyalty teams within the Commercial Strategy group within Analytics and Innovation. My work focuses on developing data-driven strategies that enhance customer engagement, optimize revenue, and inform business decisions.Key contributions include:Customer Insights: Leveraged machine learning to analyze customer behaviors, uncover trends, and deliver actionable insights to improve loyalty program performance.Revenue Optimization: Designed and monitored A/B pricing tests for ancillary products, contributing to millions in incremental revenue.Strategic Modeling: Developed predictive models to forecast customer purchase likelihood and price sensitivity, enabling more targeted revenue strategies.Collaboration: Partnered with cross-functional teams to translate data into business recommendations, aligning analytics initiatives with organizational goals.In addition, I contribute to talent development through mentorship, internship supervision, and delivering training sessions on model development and data visualization. My role combines technical expertise and business strategy, enabling me to drive innovation and measurable results in the highly competitive airline industry.
Education
Texas A&M University
Master of Science - MS, Computational and Applied Mathematics
University of Mary Hardin-Baylor
Bachelor of Science - BS, Mathematics
Colorado State University
Master of Business Administration - MBA
The University of Texas at San Antonio
Doctor of Philosophy - PhD, Mechanical Engineering
2017
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