Kolleen Meeker
Global Brand Management | Growth Marketing | Ecommerce
- Role
- Marketing & Ecommerce Director at Nadri, Inc
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Kolleen Meeker
Growth Marketing and Ecommerce leader with full ownership of Direct-to-Consumer and ecommerce channels, deeply invested in the success of the business and accountable for strategy, execution, and P&L performance. Proven track record of driving double-digit ecommerce growth for multiple consecutive years while exceeding revenue and profitability targets. Known for scaling premium, mission-driven brands through performance marketing, Shopify Plus optimization, marketplace expansion, CRM and lifecycle programs, and analytics-driven decision making.
Experience
Marketing & Ecommerce Director
Jul 2018 — Present · New York, NY, US
Lead marketing and ecommerce strategy for premium fashion jewelry brand, driving profitable DTC growth while strengthening brand trust and presence across digital, retail, and wholesale channels. Develop and execute strategic marketing plans across brand communications and visual identity, build and lead high-performing teams, and own all ecommerce initiatives and P&L with a focus on long-term customer value.
Education
Seton Hall University
Bachelor of Arts (B.A.), Communication and Media Studies
Skills
- Launch Products
- Showrooms
- Marketing Material Creation
- Global Marketing
- Advertising
- P&L Ownership
- Roi Optimization
- Consumer Products
- Brand Ambassadorship
- Public Relations
- Merchandising
- Brand Awareness
- Social Media
- Integrated Brand Marketing
- Strategic Planning
- Brand Licensing
- Trade Shows
- Competitive Analysis
- Brand Development
- International Marketing
- Creative Direction
- Email Marketing
- Advertising Management
- Project Management
- Sales
- Wholesale
- Managing Agency Relationships
- Fashion
- Retail
- Strategic Creative Development
- Direct Marketing
- P&L Management
- Footwear
- Jewelry
- Product Development
- Strategic Brand Positioning
- Niche Marketing
- Marketing Strategy
- Marketing
- Marketing Event Planning
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