Dana-Marie Knetsch

Brand Communications & Creative Strategy @Ted Baker

Munich, DE
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Apr 2019 — Present

Brand Communications & Creative Strategy @Ted Baker

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London, GB

Brought into Ted Baker\'s innovation-focused communications project, I conceptualized emotional brand experiences and creative marketing strategies — translating storytelling and consumer research into ideas designed to leave lasting impressions.

EDUCATION

2015 — 2015

Nefertari International School, Cairo

Cultural Exchanging Program

2012 — 2014

Schüler Akademie Oberbayern-West

Debate and Argue - Rhetoric Course

N/A

London College of Fashion, University of the Arts London

Master of Science - MSc, Strategic Fashion Management

2009 — 2017

Gnadenthal Gymnasium Ingolstadt

German Abitur (Bavarian Standard)

ABOUT DANA-MARIE KNETSCH

I create content from places most people only see in photos. As a passionate mountaineer and former elite athlete, I spend my weekends on glaciers, ice walls, and high-alpine routes across the Alps. My weekdays? Strength sessions, endurance training on the bike, and recovery — building the foundation for the next summit. The mountains aren\'t a hobby. They\'re how I live. But here\'s what makes me different from most outdoor creators: I also deeply love fashion, beauty, and luxury. I studied fashion, I\'ve worked in leadership roles across premium consumer goods and strategy consulting, and I have a trained eye for aesthetics that goes far beyond performance gear. I\'m equally at home styling an archive vintage piece on a mountain trail as I am shooting a clean, editorial beauty reel. That combination — former elite athlete, devoted fashionista, and experienced brand strategist — is rare in one creator. And it makes me genuinely bookable across a wide range of campaign categories without ever feeling generic. I\'m the Founder of Dana-Marie Knetsch Content Creation and a bilingual (EN/DE) Content- & UGC creator and micro-influencer, creating short-form video content and imagery across outdoor & performance sports, fashion, beauty, accessories, travel & experiences, digital apps, and local services. What I bring to every collaboration: → Real-life product integration in visually stunning, high-performance environments → A commercial brain behind every creative decision — I think like a brand, not just a creator → Bilingual content reaching both English and German-speaking audiences → A naturally high performance benchmark — because elite sport teaches you that good enough never is → Genuine joy in what I do — and that energy travels through every frame, all the way to your customer I go the extra mile. Literally. Whether that means hiking to the shot, shooting on-location at your site, or pushing through a glacier approach with your product in my pack — I create with real context, real credibility, and real enthusiasm. If you\'re a brand looking for a creator who delivers worry-free, commercially sharp content that actually connects — let\'s talk. Munich, DE | Alps as second office | EN/DE Open to paid collaborations, retainers & sponsoring partnerships - u••••••••@gmail.comPortfolio:@ugc.danamarie · Outdoor & lifestyle world:@danamarie.knetsch

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Dana-Marie Knetsch — Brand Communications & Creative Strategy at Ted Baker in Munich, DE | Unifers