Kim Cruz
Sales Marketing & Partnerships Leader | Sports, Music & Live Events | Driving Fan Engagement & Revenue Growth
- Role
- Integrated Podcast Strategy, Sports at Spotify
- Location
- Whittier, CA, US
- LinkedIn followers
- 500 followers
About Kim Cruz
I’m a sales marketing leader with 15+ years of experience creating campaigns that connect fans, brands, and culture across sports, music, and live events. From podcasts to music festivals, I’ve built integrated, multi-channel strategies that drive engagement, grow audiences, and deliver real business results. I thrive at the intersection of creativity and strategy - whether it’s developing sponsorship activations, leading cross-functional teams, or optimizing campaigns with data-driven insights. I’ve partnered with brands, artists, agencies, and platforms to make sure every activation feels authentic, engaging, and memorable. My Strengths: Integrated Marketing Campaigns (digital, social, OOH, experiential) Brand Partnerships & Sponsorship Strategy Fan Engagement & Live Event Marketing Cross-Functional Leadership Data-Informed Creative Storytelling
Experience
Integrated Podcast Strategy, Sports
May 2024 — Present · Los Angeles, CA, US
Education
University of San Francisco
MA
University of California, San Diego
BA
Skills
- Sponsorship
- Digital Media
- Digital Marketing
- Music
- Marketing
- Online Advertising
- Advertising
- Digital Strategy
- Integrated Marketing
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.