Kwame Lovell

About Kwame Lovell

I’m a Senior UX Researcher with 15 years of experience at the intersection of brand strategy and experience design, helping teams turn human insights into product, design, and business impact. With a background in agency environments, I’ve worked across industries, products, and problem spaces - shaping a holistic perspective on how user needs, brand, and business goals come together.I lead research strategy and hands-on execution across discovery, validation, and optimization, ensuring insights directly inform experience design, interaction decisions, and product direction. I partner closely with product, design, engineering, and leadership teams, balancing strategic thinking with practical contribution.I’m design-fluent, translating research into flows, IA, prototypes, and clear design direction, and thrive in complex, ambiguous environments where alignment and momentum matter.

Experience

1. Senior Ux Strategist

   Clique Studios, Llc

   Aug 2022 — Present

   Lead multi-method research projects to guide product improvement opportunities for higher education, nonprofit, and commercial clients.Advocate for user-centered design practices, mentoring teams across varying levels of UX maturity.Design and execute research plans aligned to strategic business goals, ensuring actionable outcomes.

Education

• Hobart and William Smith Colleges

  BA, Film & Media Studies, English

• General Assembly

  Certificate of Completion , User Experience Design

  2019 — 2020

Skills

• Lead Generation
• Media Buying
• Press Releases
• Social Media Marketing
• Advertising
• Event Management
• Marketing Strategy
• Online Marketing
• Cpc-a
• Marketing
• Account Management
• New Business Development
• Social Networking
• Sales
• Cpl
• Media Planning
• Email List Building
• Email Marketing