Klaudia Karcz
Senior Category Manager @BIC
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WORK HISTORY
Senior Category Manager @BIC
London, GB
Leading UK & Ireland category team of 3 across stationery, razors & blades, and lightersBuilt and led a high-performing category team, overseeing recruitment, onboarding, and capability development. Ensured strong performance and fast integration through clear role definition, coaching and a mix of situational & collaborative leadership.Coached and developed team capabilities in building and delivering compelling, insight-led selling stories. Provided hands-on support, feedback, and training to strengthen commercial storytelling, customer engagement and data interpretation skills.Contributed to strategic and operational planning alongside leadership team members, executing targeted category initiatives across stationery, razors & blades, and lighters. Successfully drove sales growth by aligning strategies with local market dynamics and channel-specific opportunities.Transformed insight delivery by facilitating cross-functional workshops and knowledge-sharing sessions, enhancing strategic alignment and impact. Overseeing implementation of reporting tools, Excel dashboards and monthly review decks that empowered teams to make better, faster decisions.Acted as the voice of category, embedding insights into day to day, collaborated cross-functionally to recommend strategy/portfolio adjustments aligned with market trends and customer needs. Connected with the global category team to shape global selling stories, contributing local insights, best practices, and feedback to strengthen global toolkits.Managed external agency relationships, supplier contracts, and budgets; achieving cost savings through strategic negotiations while maintaining & improving insight quality and delivery standards.
EDUCATION
St Benedict's Catholic School
High School
Leeds Beckett University
Bachelor’s Degree, Business Management
SKILLS
ABOUT KLAUDIA KARCZ
Ambitious Category ManagerActing as a category advisor through building strong partnership relationships. Influencing through best in class category insights using all available data sources for total coverage, channel and retailer - market, category and shopper.2:1 degree in Business and Management.Fluent in English and Polish.
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