Kisha Scott

About Kisha Scott

Publicist with a passion for crafting impactful campaigns across digital and traditional media, securing prominent placements, and exceeding client expectations through strategic content, strong crisis communications, influencer partnerships, immersive activations, & staying on the cusp of cultural trends.

Experience

1. Publicist

   Game Media

   Jun 2020 — Present · Everywhere, US

   Managed accounts for the agency as a contractor full-time, this included client interfacing, presentations, crisis management, and developing/implementing multi-cultural press strategies.Secured top placements in publications like New York Times, Variety, The Hollywood Reporter, Essence, EBONY, AP News and broadcast opportunities with networks like The Morning Joe, The Breakfast Club and NBC New York.Responsible for tracking and reporting KPIs.Represented the agency at professional conferences and events like National Association of Black Journalists and the American Black Film Festival.Introduced key relationships for media buying on high level viral campaigns.Led talent handling on red carpets for major industry premieres.Efficient in Cision, Muckrack, Google Presentations, Key Note, CoverageBook

Education

• Metropolitan College of New York

  MBA

  2005 — 2007

• Arizona State University

  BA

  1998 — 2001

Skills

• Event Planning
• Marketing
• New Media
• Digital Media
• Community Outreach
• Product Development
• Project Management
• Publicity
• Digital Marketing
• Film
• Editorial
• Research
• Entertainment
• Press Releases
• Social Networking
• Social Media Marketing
• Public Relations
• Fashion
• Advertising
• Social Media
• Account Management
• Music
• Event Management