Kirstin Wiley
- Role
- Product Marketing Manager at Cengage
- Location
- Lexington, KY, US
- LinkedIn followers
- 500 followers
About Kirstin Wiley
Education professional with a demonstrated and diverse history of teaching and working…
Experience
Product Marketing Manager
Jun 2023 — Present
Specialist for Developmental Math, Liberal Arts Math, Applied Math, Nutrition, and Health\\\\n• Identifying, monitoring, and tracking market trends, customer needs, competitive landscapes, and top opportunities for assigned disciplines\\\\n• Actively working with cross-functional product pods to inform and define portfolio strategy and measures of success\\\\n• Enabling Sales in prospecting, qualifying, closing, and retaining business through market development, strategy calls, training, and sales enablement presentations/tools\\\\n• Owning all aspects of respective vPlaybooks\\\\n• Developing and promoting customer-facing events and presentations to drive activations and sales conversions and to optimize customer usage\\\\n• Demonstrating excellent project management skills, organization, and clear communication to drive decision-making and progress on tasks in coordination with other team members\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n
Skills
- Customer Service
- Leadership
- Content Development
- Editing
- College Reading/Writing Instruction
- Higher Education
- Manuscript Editing
- Newsletters
- Publishing
- Public Speaking
- E-Learning
- Teaching
- Marketing
- Staff Development
- Strategic Planning
- Research
- Educational Technology
- Grant Writing
- Powerpoint
- Instructional Design
- Training
- Curriculum Design
- Writing
- Curriculum Development
- Manuscript
- Social Media
- Management
- Books
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