Kirsten Farstad

About Kirsten Farstad

Experienced Communications Manager with a demonstrated history of working in the hospital & health care industry. Skilled in creating and implementing comprehensive communication strategies for internal and external audiences, social media, crisis communication, community engagement and media relations. Strong communication professional with a Bachelor of Science (B.S.) focused in Communications/PR from University of Wisconsin-Stevens Point.

Experience

1. Internal Communications Program Manager

   Elevations Credit Union

   Apr 2022 — Present · Broomfield, CO, US

   Lead, organize, and prioritize internal communication strategy and deployment in alignment with ECU’s strategic vision. Relying on a strong understanding of the purpose and effectiveness of various internal channels, they will expertly guide internal stakeholders to make appropriate decisions to best support their communication goals-Content creation and coordination: Partner with stakeholders at all levels to suggest strategies and develop engaging content, including: internet articles, targeted emails, digital signage, PowerPoint decks, candidate messaging, and videos; coordinate communication activities and manage master calendar to ensure timelines are met-Strategy execution: Execute programs to enhance employee’s awareness and engagement with the company’s vision, culture, strategy, and programs; suggest and select optimal channels for messages based on priority and target audience; analyze message and channel effectiveness and identify opportunities for improvement-Organizational meeting support: Serve as primary point of contact and project manager for monthly all leaders meetings, suggesting timely and relevant topics, coaching subject matter experts, and gathering and distributing materials; help coordinate annual all staff meeting, including content planning and creation, meeting logistics, vendor engagement, and delivery-Brand management: Partner with marketing and external communications team members to identify opportunities for content promotion; write, proofread, and edit internal communication materials, ensuring maximum effectiveness, consistency of tone, and adherence to brand-Leadership engagement: Coach leaders across the organization to deliver key messages to employees in a meaningful, connected, impactful manner.

Education

• University of Wisconsin-Stevens Point

  Bachelor of Science (B.S.), Communications/PR Emphasis

  2010 — 2014