Kiran Sirupa
Technology Marketing Leader - Automation & AI, Networking & Security | Ex-Cisco
- Role
- Vice President, Product Marketing at Anuta Networks
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
Experience
Vice President, Product Marketing
Jan 2021 — Present · San Francisco, CA, US
Anuta Networks is a leading Gen AI-powered, cloud-native network automation provider for multi-vendor and multi-domain networks. Anuta ATOM offers complete lifecycle service orchestration and Telemetry for physical and hybrid networks to seamlessly transition to Intent-Based environments.• Hired & led a team of 6 marketers and 3 agencies that generated a $XXM+ annual pipeline for 5 years.• Branded Anuta ATOM & AVA as a Gartner and GigaOm Radar leader and won 20+ Awards in the Network Automation category.• Implemented AI chatbot and accelerated content marketing with AI tools such as GPT.• Increased company LinkedIn followers to 75K and newsletter subscribers to 27K through digital marketing tools like email, inbound marketing, social media campaigns, and newsletters.• Grew an active mailing list of 10K subscribers by creating effective email and newsletter marketing campaigns.• Collaborated with C-suite, Sales, Engineering, and CX teams to drive holistic GTM strategies.
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