Kipp Chambers

About Kipp Chambers

Relentlessly customer-focused marketer.(Also a former professional actor and world record-holding skydiver to keep things interesting.)As a product marketing and growth leader, I\'ve helped numerous B2B and B2C tech companies scale and engage more effectively with their customers and prospects. For 20+ years I\'ve developed and executed omnichannel marketing campaigns that drive growth in revenue, leads, and traffic, while building strong brands and loyal communities.Most recently, I was the Head of Marketing at TextExpander, a fast-growing SaaS productivity tool that helps users save time and communicate smarter. While there I oversaw a rebrand, new product positioning, and category creation, as well as implemented systems and processes to improve customer alignment and enable effective execution throughout the revenue organization. I also scaled the marketing team and partnered with other leaders to achieve our ambitious growth goals, leading to a successful exit in 2022.

Experience

1. Product Marketing, Developer Ecosystem

   Workday

   Jan 2024 — Present · Boulder, CO, US

   Worked to position, message, and grow the Workday Developer Ecosystem surrounding Workday\'s suite of extensibility products - including Extend, Orchestrate, Prism Analytics, Built on Workday- Established Product Marketing function for entire Developer experience, developing positioning and messaging relevant to a Workday Developer audience- Planned and executed developer component of Rising - Workday\'s annual conference for Workday customers, partners, and prospects. Led, ideated, and expanded multiple areas of DevCon - Workday\'s annual conference for Workday Developers- Worked closely with Developer Relations to plan and execute outreach to drive Developer Program growth.

Education

• UCLA

  Strategic Marketing

• Oglethorpe University

  B.A., English/Biology

Skills

• SEO
• Email Marketing
• Social Media Marketing
• Social Media
• E-Commerce
• Online Advertising
• Newsletters
• Online Marketing
• Web Marketing
• Ppc
• Web Content
• Marketing Strategy
• Content Marketing
• Product Management
• Analytics
• Marketing
• Sem
• Marketing Operations
• Google Analytics
• Digital Strategy
• Css
• Lead Generation
• Digital Marketing
• Community Management
• Strategy
• Advertising
• Wordpress
• Html
• Salesforce.com
• Content Strategy
• A/B Testing
• Writing
• Brand Architecture
• Creative Direction
• Management
• Web Analytics
• Search Engine Optimization (SEO)
• Product Marketing
• Pricing Strategy
• Go-to-Market Strategy