Kip Knight

About Kip Knight

I have extensive experience in various leadership roles across different sectors, including packaged goods, restaurants, e-commerce, financial services, and cybersecurity. I leverage my expertise in marketing, strategy, and innovation to help companies grow and thrive in a competitive and dynamic environment.As an Operating Partner at Thomvest Ventures, a $750M venture capital fund based in San Francisco, I support our portfolio companies in scaling their marketing efforts and achieving their business objectives. I also advise global investment partners at Drake Star Partners on M&A and financing deals in the MarTech, AdTech, and e-commerce categories. In addition, I run CMO Coaches, a group of former CMOs who offer coaching and mentoring to aspiring marketing leaders. We share our insights and best practices on how to be a successful CMO in today\'s complex and fast-changing world.I\'m passionate about learning and sharing my knowledge and experience with others. I\'m the author of two books,\"Crafting Persuasion: A Leader\'s Guide to Change Minds and Influence Behavior\" and \"Learn to Leap: How Leaders Turn Risk Into Opportunity\". I also speak at various events and conferences on topics related to marketing, leadership, and entrepreneurship. My goal is to inspire and empower the next generation of marketers and leaders who can make a positive impact on the world.

Experience

1. Senior Advisor

   Drake Star

   Sep 2021 — Present · US

   Advisor to global investment partners working on M&A and financing deals in the U.S and Europe in the MarTech, Adtech, and e-commerce categories.

Education

• University of Cincinnati Carl H. Lindner College of Business

  MBA, Business

  1978 — 1980

• Louisiana State University

  BS, Marketing

Skills

• Global Brand Development
• Advertising
• Leadership
• Product Marketing
• Social Media Marketing
• Fmcg
• International Business
• New Business Development
• Lead Generation
• Web Analytics
• International Management
• Integrated Marketing
• Crm
• Analytics
• Business Strategy
• Management
• Team Building
• Strategy
• E-Commerce
• Marketing
• Product Management
• Business Development
• Digital Marketing
• Strategic Thinking
• Brand Management
• Cross-Functional Team Leadership
• Brand Development
• Segmentation
• Marketing Strategy
• Marketing Management
• Sales
• P&L Management
• Digital Strategy
• Online Marketing
• Global Marketing
• Competitive Analysis
• Start-Ups
• Global Leadership
• Customer Insight
• Social Media