Kim
Senior Marketing Technology Marketing Automation Consultant @Luxid
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WORK HISTORY
Senior Marketing Technology Marketing Automation Consultant @Luxid
London, GB
Working with clients to provide strategic solutions for marketing automation and marketing tech implementation to drive revenue, retention and loyalty.
EDUCATION
The Manchester Metropolitan University
Post-Graduate Diploma, International Public Relations
The University of Sheffield
BA (Hons), Management
University of North Carolina at Charlotte
MSc, International Public Relations
SKILLS
ABOUT KIM
A senior marketing technology and marketing automation specialist with over 14 years of dedicated expertise across B2B, B2C, DTC and e-commerce. Delivering strategic solutions, harnessing MarTech tools to enhance marketing efficiency and marketing automation, optimise processes, and drive lead generation and revenue generation. Experienced in:Strategic planning and ImplementationCRM optimisation and managementMarketing Operations LeadershipLead Generation and NurturingTechnical implementation & API integration Process Improvements and Change ManagementMarketing Automation and WorkflowsCustomer lifecycle and Retention marketingData analytics, reporting, marketing dashboardsExperiences in working client-side and agency-side, in a number of different sectors including IT infrastructure, B2B, retail, ecommerce, beauty, charity, travel and insurance.Specialties: email marketing, CRM, Digital Marketing, Online, Sales, B2B, Consumer, Public Affairs, Public Relations, Social Media, Crisis Communication, Internal Communication, Business Management
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