Kimberly Danek Pinkson

Director of Strategic Initiatives @San Domenico School

San Francisco, CA, US

Member of Leadership Team, reporting to HOS:Director of Strategic Initiatives (2020-present)Director of Marketing and Communications (20••••20)Member of the leadership team during a massive transitional phase in the organization\'s 172-year legacy as California\'s oldest independent school. Key successes included: Maintained the unique heritage and mission during a successful rebrand that increased demand by 79% Development, launch, and execution of Strategic Plan, COVID Response Plan, and new website and branding that increased customer conversions by 29% Led internal and external strategic communication plans for 23 countries Collaborated with 11 department directors and cross-functional teams plus Board of Trustees on print, digital, and social content (written, photographic, and video) Proactively identified new market opportunities Partnered with Directors of DEIB, Advancement, and Sustainability on strategy, communications, and program design and impact Mentored direct team reports and multi-department community members Successfully led planning for and execution of risk management, crisis communications, situation management and remediation Drafted and finalized executive communications and presentations on behalf of the leadership team, as well as writing, editing, and proofreading across departments, teams, and Board of Trustees to ensure quality and consistency Ongoing evaluation, prioritization, management, and on-time completion of simultaneous projects Shared true-story narratives to build interest and confidence in programs, growth, and financial and operational strategies Led public affairs and acted as community liaison and brand spokesperson as needed Developed brand guide and templates for consistency across teams and departments Editor in chief of 60-page, thrice yearly magazine Directed day-to-day communications and brand management across teams and departments

UCLA

Sport Psychology, Dance

University of Hawaii at Manoa

BS, Psychology, Dance

Environmental Forum of Marin

Certificate Program, Sustainable Business, Renewable Energy, and Ecology and Economics