Kimberly Danek Pinkson

About Kimberly Danek Pinkson

An inspired, and inspiring, results-focused impact business leader with demonstrated…

Experience

1. Director of Strategic Initiatives

   San Domenico School

   Aug 2014 — Present · San Francisco, CA, US

   Member of Leadership Team, reporting to HOS:Director of Strategic Initiatives (2020-present)Director of Marketing and Communications (20••••20)Member of the leadership team during a massive transitional phase in the organization\'s 172-year legacy as California\'s oldest independent school. Key successes included: Maintained the unique heritage and mission during a successful rebrand that increased demand by 79% Development, launch, and execution of Strategic Plan, COVID Response Plan, and new website and branding that increased customer conversions by 29% Led internal and external strategic communication plans for 23 countries Collaborated with 11 department directors and cross-functional teams plus Board of Trustees on print, digital, and social content (written, photographic, and video) Proactively identified new market opportunities Partnered with Directors of DEIB, Advancement, and Sustainability on strategy, communications, and program design and impact Mentored direct team reports and multi-department community members Successfully led planning for and execution of risk management, crisis communications, situation management and remediation Drafted and finalized executive communications and presentations on behalf of the leadership team, as well as writing, editing, and proofreading across departments, teams, and Board of Trustees to ensure quality and consistency Ongoing evaluation, prioritization, management, and on-time completion of simultaneous projects Shared true-story narratives to build interest and confidence in programs, growth, and financial and operational strategies Led public affairs and acted as community liaison and brand spokesperson as needed Developed brand guide and templates for consistency across teams and departments Editor in chief of 60-page, thrice yearly magazine Directed day-to-day communications and brand management across teams and departments

Education

• UCLA

  Sport Psychology, Dance

  1988 — 1990

• University of Hawaii at Manoa

  BS, Psychology, Dance

  1990 — 1992

• Environmental Forum of Marin

  Certificate Program, Sustainable Business, Renewable Energy, and Ecology and Economics

Skills

• Entrepreneurship
• Public Speaking
• Strategy
• E-Commerce
• Event Planning
• Transpersonal Psychology
• Writing
• Sustainability
• Social Media
• Social Entrepreneurship
• Marketing
• Social Networking
• Online Marketing
• Marketing Communications
• Cause Marketing
• Digital Marketing
• Strategic Planning
• Blogging
• Nonprofits
• Green Living
• Strategic Partnerships
• Community Outreach
• Copywriting
• Social Media Marketing
• Marketing Strategy
• Advertising
• Brand Development
• Public Relations
• Media Relations
• Non-Profits
• Start-Ups
• Online Advertising
• Product Development
• Sustainable Business