Kim Mead-Hagen

Strategic Marketing Program Manager @Excellus BCBS

Rochester, NY, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jun 2024 — Present

Strategic Marketing Program Manager @Excellus BCBS

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US

Develop and implement strategic marketing plans and programs.

EDUCATION

N/A

Rochester Institute of Technology

B.S., Marketing, Management and Communications

2006 — 2006

International Institute for Learning (IIL)

Certificate, The Kerzner Approach to Project Management Excellence

N/A

Junior College of Albany

A.S., Business Management

SKILLS

Customer InsightTelecommunicationsProduct DevelopmentVisioBusiness RequirementsVendor ManagementBuilding RelationshipsCross-Functional Team LeadershipUser ExperienceInternetHealth InsuranceWeb AnalyticsThird Party Vendor ManagementBusiness AnalysisRequirements AnalysisStrategic PlanningIT StrategySoftware Project ManagementRequirements GatheringManagementProject ManagementWeb ApplicationsCompetitive AnalysisCustomer ExperienceProduct MarketingGovernanceBusiness Process ImprovementWeb Project ManagementWeb DesignRfp GenerationProduct ManagementSoftware Development Life Cycle (Sdlc)Business ProcessE-CommerceHealthcare IndustryMarketing CommunicationsMobile ApplicationsSdlcProcess ImprovementMarketing

ABOUT KIM MEAD-HAGEN

An accomplished professional able to manage programs and projects. Bottom-line and results oriented. Highly motivated and goal oriented. Enjoy individual challenges as well as a team approach to problem solving-Marketed products and services through sales, online, and customer support channels-Led voice of the customer research activities to drive customer focused product development-Translated customer needs into marketing and business requirements, scope, effort and cost assumptions -Collaborated on digital (web and mobile) applications design / redesign and development initiatives-Managed go to market planning, including training, internal and external communications plans.

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