Kimberly Ginalski

About Kimberly Ginalski

I am a third-year undergraduate student at the University of Pittsburgh, pursuing a Bachelor of Science in Psychology with a Business minor and a Certificate in Corporate and Community Relations. As a pre-law student with a strong foundation in behavioral science and strategic communication, I am especially interested in the intersection of digital marketing, law, and business strategy.This past summer, I gained firsthand experience working with Geneva Global LLC, which specializes in supporting governments, corporations, foundations, NGOs, and academia in their global strategies with a focus on programming for specific projects and events. After completing my summer, I was invited to continue my work year-round as a Geneva Global LLC Associate. In this role, I work directly with the President of Geneva Global, supporting strategic global initiatives and executive operations. My responsibilities include organizing meetings and accompanying documentation, overseeing team projects and deliverables, conducting research, and assisting with globally focused high-level special events for global affair projects involving diplomats, corporate executives, and NGO leaders—all while maintaining my full-time academic schedule.Beyond consulting, I’ve developed extensive experience in digital marketing, leadership, and event planning. As a Brand Ambassador for Chegg and CELSIUS, I created and executed TikTok campaigns reaching over 7 million users, leveraging data analytics and social trends to strengthen brand visibility. I also serve as the Director of Event Planning on the executive board of Sigma Delta Tau in the Alpha Zeta Chapter, where I coordinate large-scale events and manage outreach and logistics for over 150 members.I thrive in fast-paced environments and bring a strong attention to detail to every project I take on. After graduation, I plan to continue my education in law school and pursue a career that integrates legal reasoning, business strategy, and global impact.

Experience

1. Brand Ambassador

   CELSIUS

   Jul 2023 — Present

   As a CELSIUS Brand Ambassador, I created engaging social media content and product demonstrations, reaching over 1.2 million TikTok users. I analyzed trends to develop competitive promotional strategies and maintained a professional brand image. This role strengthened my skills in audience engagement, trend analysis, and creative marketing execution.

Education

• University of Pittsburgh

  Bachelor's degree, Psychology

• Mount Olive Highschool

  High School Diploma