Kim Brand
New Business Development & Platform Partnerships at Whalar
- Role
- Vice President of New Business Development at Whalar
- Location
- Nashville, TN, US
- LinkedIn followers
- 500 followers
About Kim Brand
Kimberly is a strategist and new media expert with a deep passion for product development and over 15 years of experience driving growth across digital media, startups, and innovative tech ventures. She has built a career around creating and nurturing impactful partnerships, with a strong track record in business development, branded content, and strategic operations.After earning a Master’s in Broadcast Journalism from Boston University, Kimberly began her career in production at LifetimeTV in South Florida. In 2011, she pivoted toward business development and brand content strategy at AOL and The Huffington Post in New York, sharpening her expertise at the intersection of media and technology.Her work at A+E Networks’ digital arm, 45th & Dean, further solidified her reputation in social media partnerships. Eager to explore immersive technology, Kimberly joined the interactive video startup Eko, where she led efforts in distribution, operations, and strategy to develop e-commerce solutions.She later led global business development at VidMob, where she focused on AI integrations and strategic partnerships with major social media platforms. Currently, Kimberly spearheads new business development and platform partnerships at The Whalar Group, helping brands craft influencer-led, socially-driven core expertise includes deal strategy, client management, product development, marketing, content acquisition and syndication, contract negotiations, and audience growth. She’s known for her ability to bridge creative vision with operational excellence, driving value for both emerging ventures and established enterprises.
Experience
Vice President of New Business Development
Jan 2025 — Present
Education
Boston University
M.S, Broadcast Journalism
Florida State University
B.A, Mass Media
Skills
- New Business Development
- Content Development
- Digital Media
- Strategy
- Account Management
- Cross-Functional Coordination
- Programming
- Network Programming
- Television
- Online Advertising
- Content Strategy
- Broadcast
- Film Production
- Editing
- Radio
- Marketing
- Film
- Blogging
- SEO
- New Media
- Photography
- Documentaries
- Newsletters
- Customer Service
- Press Releases
- System Administration
- Web Site Production
- Networking
- Budgets
- Academia
- Database Administration
- Materials Management
- Advertising
- Video
- Web Video
- Producing
- Video Production
- Marketing Strategy
- Marketing Communications
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