Kimberly Wold Janke

VP of Strategic Insights & Managing Director @Prime46 Research And Consulting

Fargo, ND, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Dec 2024 — Present

VP of Strategic Insights & Managing Director @Prime46 Research And Consulting

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Lead a talented team who specialize in delivering highly actionable market insights and data analysis along with consulting services to help business leaders make confident decisions. My role is centered on setting strategic direction, fostering growth, and ensuring optimal performance of the team.

EDUCATION

2002 — 2005

North Dakota State University

Master of Business Administration - MBA, Business Administration and Management, General

1990

Minnesota State Moorhead

Bachelor of Science, Finance

SKILLS

Brand DevelopmentBudget ManagementPublic RelationsMedia RelationsBusiness StrategyBusiness PlanningClient DevelopmentEvent PlanningCustomer ServiceDirect MarketingCross-Functional Team LeadershipIntegrated MarketingMarketing StrategyInternal BrandingIntegrated Campaign DevelopmentMarketing RoiStrategyOnline MarketingCrmAdvertisingCopywritingEntrepreneurshipSocial MediaCustomer AcquisitionStart-UpsBudgetsEmail MarketingNew Business DevelopmentProject ManagementStrategic PlanningRomiSocial NetworkingClient AcquisitionMarket ResearchClient Relationship BuildingInternal MarketingLeadershipTeam ManagementOnline AdvertisingMarketing Communications

ABOUT KIMBERLY WOLD JANKE

I consult with companies to clarify brand positioning, prioritize strategic initiatives, develop GTM plans and elevate key account managers into trusted advisors. I also guide teams in leveraging AI engines to turn insights into smarter, faster action—linking customer insights and sales & marketing frameworks directly to growth outcomes.Connect with me at k••••••••@prime46.com. KEY HIGHLIGHTS Brand Reputation Turnaround: Executed a multi-phased brand rehabilitation campaign for a regional health insurer, shifting sentiment from 76% negative to 52% positive in two years through “Listen, Educate, Demonstrate” strategy. Key Account Expansion: Grew a major client account from $400K to $1.5M over six years (24% CAGR) by enhancing the value proposition, fostering C-suite relationships, and driving cross-functional collaboration. Portfolio Growth: Scaled the Professional Services portfolio from $500K to $3M over 10 years, achieving nearly 20% CAGR by aligning solutions with evolving client needs in healthcare and financial services. Operational Efficiency: Co-led enterprise-wide adoption of Workfront, improving project tracking, resource allocation, and workflow transparency across four RR46 business units. Award Recognition: Strategic lead on team that received the PRSA Silver Anvil Award for excellence in brand reputation management for a high-stakes healthcare communications campaign under public scrutiny.

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Kimberly Wold Janke — VP of Strategic Insights & Managing Director at Prime46 Research And Consulting in Fargo, ND, US | Unifers