Kimberly Ridings
Business Development at Texbase Inc.
- Role
- Business Development & Strategic Outreach at Texbase
- Location
- Staunton, VA, US
- LinkedIn followers
- 500 followers
About Kimberly Ridings
I help brands and retailers navigate supply chain compliance, sustainability, and digital…
Experience
Business Development & Strategic Outreach
Feb 2005 — Present · Staunton, VA, US
I lead strategic prospecting and relationship-building efforts across the textile, outdoor, sporting goods, fashion apparel, home textiles, children’s brands, and consumer product sectors. My focus is on helping brands navigate supply chain compliance, sustainability, and digital transformation—before they become clients.Key responsibilities include:Prospecting & Lead Generation: Targeting key industry segments and identifying high-potential opportunities through market research and outreach.Client Discovery & Qualification: Managing the qualification process, conducting needs analyses, and aligning Texbase’s solutions with client goals.CRM Expertise: Power user of Microsoft Dynamics CRM for tracking engagement, managing pipelines, and driving data-informed decisions.Sales & Marketing Support: Supporting the full sales cycle with tailored messaging, campaign execution, and strategic follow-up.Competitive Intelligence: Conducting ongoing research and analysis to inform positioning and identify emerging trends.
Education
Clemson University
BS, Economics, International Business
1984 — 1988
Skills
- Email Marketing
- Sales Operations
- Sourcing
- Sales
- Sales Management
- Marketing
- Textiles
- Fashion
- Project Management
- Apparel
- Trade Shows
- Product Development
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