Kimberly Kilday

Chief Marketing and Communications Officer at EveryAge, formerly United Church Homes and Services

Role
Chief Marketing and Communication Officer at EveryAge
Location
Concord, NC, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Kimberly Kilday

Experienced sales and marketing professional in the senior living space in NC and VA.…

Experience

  1. Chief Marketing and Communication Officer

    EveryAge

    Apr 2021 — Present · Newton, NC, US

    Strategic marketing and campaign management designed to generate leads, nurture prospect relationships and grow occupancy.* Utilizes various software in the MARTECH stack including CRM, email, call tracking, Google tools, design software.* Responsible for SEO, content, website, social channels for all locations.* Placement of advertising to reach desired target audiences that align with occupancy and budget expectations.* Responsible for managed care contract negotiation for skilled nursing and home health services in NC and VA.* Develops written materials including annual report, quarterly newsletters and marketing packets.

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Kimberly Kilday — Chief Marketing and Communication Officer at EveryAge in Concord, NC, US | Unifers