Kimberly Hay Strauss

Manager, Strategy & Operations @Wayfair

Boston, MA, US

Designed and implemented a new low-cost imagery production system to replace legacy 3D workflows. This reduced imagery creation costs by 95%($6.50 vs.$160), achieving $6M+ in annual savings while maintaining quality across 14K+ product images.• Identified opportunity to integrate photo and video production workflows, developed the business case, and secured leadership buy-in and budget to launch a system capturing high-quality photo stills during product video filming at 57% lower cost than traditional photoshoots ($75/SKU vs.$175/SKU). • Used ChatGPT, Gemini, SQL, and Looker to build an AI workflow that cut manual review work for Wayfair merchants by 60% across 15K+ SKUs.• Built scalable Jira workflow, leveraging offshore labor to remove inaccurate imagery, cut manual work by 50%, save $130K annually, and free internal staff to focus on higher-value projects.• Led a scrappy, cross-functional effort to diagnose bottlenecks and increase proprietary imagery creation rate from 75% to 96% ahead of a high-profile Kelly Clarkson Home collection launch.• Recognized for systems thinking and autonomy—selected for promotion based on ability to design and operationalize net-new processes with measurable scale and efficiency gains.