Kim Balio Quill
Manager, Content Strategy & Marketing @Dayton Children's Hospital
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WORK HISTORY
Manager, Content Strategy & Marketing @Dayton Children's Hospital
Accountable for overarching content plan for consumer and patient/family content - including research, ideation, development, publication and measurement- Oversee execution of content strategy and editorial process, including developing and overseeing processes for the content team to ensure content is effective, processes are efficient, and that there is strong collaboration between the marketing and communications teams- Supervise a team responsible for creation and distribution of content including blog content, patient stories, other web content, publication ads, patient education and more - Responsible for marketing-related patient education systems, including marketing asset management system and Sharepoint review process- Oversee marketing communications division internship program, including hiring, onboarding/offboarding, reviews and mentorship
EDUCATION
University of Dayton
Master of Arts, Communication
University of Dayton
Bachelor of Arts, Public Relations with Marketing and Psychology minors
SKILLS
ABOUT KIM BALIO QUILL
Seasoned content marketing leader with nearly 15 years of experience shaping health care communications that connect, educate, and inspire. My expertise lies in translating complex medical concepts into clear, accessible language, and my passion lies in being part of the team that has the privilege of telling our families\' stories.I am now leading a team in developing content that supports marketing and communications campaigns, driving engagement and action. As the owner of our content strategy and editorial process, I am responsible for making sure our consumer and patient messages align with our organizational goals and meet our consumers and patients where they need us, when they need us.
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