Kim Omalley

About Kim Omalley

As a Senior Manager specializing in Out-of-Home (OOH) Strategy and Customer Development, I focus on the Foodservice segment aligning sales objectives, with brand portfolios, customer trends and market insights to drive sustainable growth. I partner with sales leads for distributor and customer presentations and drive product and culinary innovation specific to foodservice.My role centers on developing strategies and initiatives for the division, targeting both commercial and non-commercial segments to maximize impact. I create strategic plans that are rooted in long-term sales goals to expand current business while identifying white space opportunities for channel growth. My expertise lies in translating market trends into competitive intelligence and actionable strategies, unlocking growth opportunities, creating channel marketing initiatives and enhancing customer engagement. Key Responsibilities· Leading the development of strategic initiatives across diverse foodservice segments.· Leveraging insights and analytics to guide decision-making and influence channel direction.· Aligning execution with portfolio strategy, customer needs, and broader enterprise priorities.· Representing the OOH perspective in corporate strategy, innovation and marketing discussions.· Creating profitable channel innovation and renovation roadmap.· Collaborating with brand and omni channel teams to implement FDS shopper marketing programs.

Experience

1. Sr Manager Foodservice Marketing

   Wells Enterprises

   Oct 2021 — Present

Education

• Lake Forest Graduate School of Management

  MBA, BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES

  2010 — 2014

• Lake Forest College

  Bachelor's degree, International Relations and Spanish

  1988 — 1992