Kim Lai
Design & Merchandising Executive
- Role
- Founder & Creator at Jaunt
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Kim Lai
As the Founder and Creator of JAUNT, my journey in the luxury brand arena has been marked…
Experience
Founder & Creator
Jan 2017 — Present
Serve as creator and founder of luxury brand specializing in designer resort wear and accessories. Craft brand identity and develop product concepts that align with luxury, adventure, and lifestyle values. Curate portfolio of 100+ brands to foster loyalty among returning customers while attracting 100 new daily visitors. Use sell-through analysis to inform line planning and seasonal forecasting, ensuring optimized assortments and revenue.
Education
MIT Sloan School of Management
Product Design and Development
Rhode Island School of Design
Bachelor of Fine Arts - BFA
University of the Arts London
Fashion/Apparel Design
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