Kim Erlichson
Vice President, Public Affairs Communications @Wells Fargo
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WORK HISTORY
Vice President, Public Affairs Communications @Wells Fargo
Senior communications leader in complex, global organization responsible for enterprise social impact and sustainability communications strategy. Manage coordination between Office of the CEO, Operating Committee, Legal, Compliance and Public Affairs leadership on public announcements, stakeholder engagement, executive engagement, and top-tier media. Collaborate with the enterprise on storytelling to reach employees and customers through our key channels such as ATMs, branches, internal channels. Re-launched Wells Fargo Foundation to national media and stakeholders with a $1B housing affordability commitment. Manage communications strategy for Open for Business Fund, company’s $400M+ small business recovery effort in collaboration with 100+ nonprofit organizations and integrated national brand campaign with paid media, sponsored content, media integrations, social media, earned media, employee channels, CEO Town Hall and stakeholder engagement. Handle internal communications around change management and business priorities for Social Impact & Sustainability team, along with external issues management across ESG topics.
EDUCATION
The University of North Carolina at Chapel Hill
Bachelor of Arts, Journalism, Journalism
SKILLS
ABOUT KIM ERLICHSON
Proven communications leader. Strategist. Storyteller. Experience working in-house and in a global agency. I\'m motivated by companies committed to purpose and core values and have 10+ years expertise in empowering companies and nonprofits to build reputation and connection through communications. Strengths: external communications, public relations, media relations, integrated communications, agency management, team management, CSR/ESG/brand reputation, social media, influencer engagement, employee communications, sponsorship and event marketing, executive communications, corporate partnerships, brand communications and issues communications.
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