Kim Almonroeder

Director of Marketing Strategy

Role
Director of Marketing Strategy at Simon Group Holdings
Location
Birmingham, MI, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Kim Almonroeder

Hello! I’m a Marketing Leader with 20+ years of experience turning strategy into action - helping B2B and B2C brands grow and connect in industries such as energy, automotive, tourism and healthcare. At Simon Group Holdings, I lead marketing for our portfolio of operating companies, including Atlas Oil, Plum Gas Solutions, and Fuel Automation Station, driving high-impact campaigns, sales enablement programs and executive visibility that fuels growth across the energy landscape. I’m passionate about building brands that feel human, relevant and impossible to ignore. Over the years, I’ve had the privilege of collaborating with some incredible teams and iconic brands including Pure Michigan, Buick, Genesis Motor Co, Nissan, DRiV, Holcim, MEDC, Detroit Medical Center, Children’s Hospital of Michigan, Bob Evans, Pep Boys, Tenneco, and Norwegian Cruise Lines.

Experience

  1. Director of Marketing Strategy

    Simon Group Holdings

    Feb 2025 — Present · Birmingham, MI, US

    Leading strategic marketing initiatives across SGH and key operating companies (Atlas Oil, Plum Gas Solutions, Fuel Automation Station, Simon Family Estates, Simon Sports) aligning brand goals with business growth goals.* Producing sales enablement tools and materials, investor decks, and executive communications to help secure new business and strengthen industry positioning * Creating multi-brand content strategies to increase engagement and visibility, both online and offline * Spearheaded Account-Based-Marketing efforts targeting high-value prospects in the energy and industrial sectors, driving leads and relationship development

Education

  • Michigan State University - Eli Broad College of Business

    Bachelor of Arts - BA, Marketing

    1999 — 2003

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