Kieu Tran
Leiterin Kommunikation @Stiftung Denk An Mich
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WORK HISTORY
Leiterin Kommunikation @Stiftung Denk An Mich
Zurich, CH
Mitglied der GeschäftsleitungFührung des Teams Marketing & Kommunikation Strategische Markenführung und operative Umsetzung von CI/CDEntwicklung einer Content-Strategie, Content Planung und Storytelling für die interne und externe KommunikationPR- und Öffentlichkeitsarbeit über SRF-Kanäle, Medien und Social MediaPartnermanagement mit Fokus auf Kommunikation und EventsKommunikative Konzeption und Begleitung von StrategieprojektenAktive Planung, Führung und Umsetzung von Massnahmen auf der Corporate Website
EDUCATION
Beijing Language and Culture University
HSK Certificate, Mandarin Chinese
Lucerne University of Applied Sciences and Arts
Certificate of Advanced Studies CAS, Design Management
ZHAW Zurich University of Applied Sciences
Certificate of Advanced Studies CAS, Sponsoring Management
University of Bern
Bachelor of Business Administration (B.B.A.), Marketing/Marketing Management, General
ZHAW Zurich University of Applied Sciences
Certificate of Advanced Studies CAS, Marketing- & Corporate Communications
SKILLS
ABOUT KIEU TRAN
Bachelor in Business Administration (BBA) with focus on marketing> Certificate in Advanced Studies (CAS) in Marketing- & Corporate Communications and in Sponsoring Management> International work experience in marketing-communications, sponsoring, public relations, media relations, project management and international cooperation> Several years of work experience in international major projects: Olympic Games (House of Switzerland), World Expos (Swiss Pavilion)> Leadership role, management and supervision of international project teams> Fluent in English, Chinese (Mandarin), German and French> Very good know-how of the Chinese market and several years of work experience in China> Well organized and structured, ambitious, flexible, professional, target-and custom-oriented, communicative, detail-oriented
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