Kice Howard

About Kice Howard

As a constant learner, you will always get the best of me. What you will get is my passion, consistency, and relentless effort to be a more efficient, impactful person. Developing this mindset was the catalyst that helped me to graduate with a Bachelor of Arts in Communication, along with a double minor in Psychology and Global studies. Finishing as Summa Cum Laude was just icing on the cake. Seeking to continuously grow is what led me to participate in an apprenticeship program where I learned new and honed old digital marketing skills (i.e. Google Ads/Analytics, SEO, SEM, Apple Ads, Facebook Ads, and Excel). My goal is to reach a new level of growth pursuing a career in digital marketing, with a focus on paid social, paid search, social media, media planning, including campaign activation and management. Feel free to send me a message or connect with me anytime, I look forward to hearing from you!

Experience

1. Media Activation and Investment Management Associate

   Publicis Health Media

   Oct 2023 — Present · Chicago, IL, US

   Managed trafficking and execution for 9 campaigns across 3 major brands with a total budget of $36M, ensuring smooth delivery and optimization of high-visibility projects.Utilized MediaOcean, Campaign Manager, Excel, Jira, Box to effectively complete tasks including pacing, IOs, budget adjustments, forecasting, BAFs, actualizations, and trafficking.Created the opportunity to secure $600k in added value equating to 4% of savings margin for a $15M budget; via negotiations with vendors during the RFP process.

Education

• Northeastern Illinois University

  Bachelor of Arts - BA, Communication and Media Studies

• Northeastern Illinois University

  Minor , Psychology

• Careers Fellowship

  Digital Marketing

• Northeastern Illinois University

  Minor, International/Global Studies