Kirk Helferich
Marketing Instructor at Kent Career Technical Center
- Role
- Marketing Management & Entrepreneurship Instructor at Kent Career Tech Center
- Location
- Grand Rapids, MI, US
- LinkedIn followers
- 500 followers
About Kirk Helferich
Creative, goal oriented, strong communicator who wants to make a difference by providing…
Experience
Marketing Management & Entrepreneurship Instructor
Aug 1996 — Present · Grand Rapids, MI, US
College and University student led pitch competitions and innovation challenges.* Sports and Entertainment Nationwide branding / Marketing challenges.* Student project based focus with emphasis on idea creation, creativity and purpose.* Adapted curriculum utilizing social media and web 2.0 media content.* Focused diverse units of instruction into developing creativity and innovation in students.* Developed PBL opportunities with integrated marketing strategies.* Utilized diverse instructional methods to engage student interest.* Conducted operations, and daily management of the Technical Center retail store.* Developed unique program experiences through tours, business visits, and internships.* Created and participated in cooperative learning projects with other technical programs.* Prepared quality student assessments using data and graphical processes to track trends.* Developed emerging curriculum in e-commerce, supply chain, and 21st century trends.* Established business contacts to increase industry advisory members.* Utilized emerging technologies to increase student performance and learning techniques.* Developed curriculum, on-line assessments, and relevant research projects for learning.* Supervised, developed, and encouraged, the growth of four Student Teachers.* Differentiated instruction to continuously improve diverse learner needs and outcomes.* Managed the classroom utilizing techniques of Love & Logic and Capturing Kid\'s Hearts.* Developed common program assessments with staff members to track student achievement.* Completed \"Gap Analysis\" data to determine curriculum adjustments to task/duty list.* Developing Economics standards for Michigan Marketing Educators for 2014 implementation.
Skills
- Customer Service
- Public Speaking
- Curriculum Design
- Teacher Training
- Marketing Communications
- Adobe Illustrator
- Social Media Marketing
- Slideshare
- Open Educational Resources
- Marketing
- Small Business
- Instructional Design
- Conversational Marketing
- Teaching Experience
- Microsoft Office
- Curriculum Development
- Learning Styles
- Sales Process
- Buzz Marketing
- Lifelong Learning
- Educational Leadership
- Teaching
- Mind Mapping
- Visual Thinking
- Customer Experience
- Staff Development
- Visual Learning
- Action Learning
- Advertising
- Social Media
- Evernote
- Educational Consulting
- Del.icio.us
- Classroom Management
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