Anastasiia Kharytonova
Paid Acquisition Lead @Alan
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WORK HISTORY
Paid Acquisition Lead @Alan
EDUCATION
Université Lumière Lyon 2
Master 2 (M2), Informatique - Data Science - Management (IDSM)
SKILLS
ABOUT ANASTASIIA KHARYTONOVA
Growth manager with 9 years of experience, including 2 years in a managerial position and 2.5 years in B2B SAAS. Specialties include: paid growth media strategy (SEA, Social Ads, Programmatic/Display Ads), team management, conversion rate optimization (CRO), qualified lead generation, brand safety, reporting (PowerBI, Superset), marketing automations (Marketo, Zapier, Google Scripts), AI-driven marketing (n8n, MCP, generative AI), in-depth data analysis, media budgets planning.
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