Khalid Raza
Empowering Global Tech Clients with Multi-Lingual Lead Generation | Expert in Email, Telemarketing & Content-Driven Campaigns
- Role
- Business Development Manager at Midatlantic Business Media
- Location
- Pune, MH, IN
- LinkedIn followers
- 500 followers
About Khalid Raza
B2B Growth Catalyst | Precision Lead Generation Strategist | Crafting ROI-Driven Marketing Ecosystems | Nurturing Profits, One Connection at a Time | Let\'s Elevate Your Business to New Horizons Together
Experience
Business Development Manager
May 2019 — Present
I’m a B2B Business Development & Demand Generation professional helping IT, SaaS, FinTech, and Enterprise Tech companies turn prospect interest into qualified pipeline and revenue. I build full-funnel, multi-touch programs across email, telemarketing, content syndication, and webinars, backed by human-verified, opt-in databases.What I doAcquire and grow new accounts in India, UAE, EMEA, US, APAC, LATAMRun lead & demand gen programs that deliver MQLs, SQLs, BANT and C-level appointmentsExecute content syndication (single/double/triple touch) and webinar registrationsAlign with Sales on ICP, messaging, SLAs, and handover to accelerate pipelineMaintain data accuracy and list health for better deliverability and conversionHow I workUse market intelligence & B2B tools (Sales Navigator, ZoomInfo, Apollo, Lusha) to time outreachBuild nurture flows and follow-ups that increase response and meeting ratesTrack KPIs (response, meetings, SQL rate, pipeline value, ROI) and iterate fastCreate client decks/proposals tied to business pain, value, and next stepsHighlightsDelivered MQLs and SQLs across global programsImproved campaign-to-pipeline conversion by 25% with smarter nurturingReduced sales follow-up time 40% via cleaner qualification and routingAchieved 3× engagement vs benchmarks on webinars/content programsScaled account acquisition (35–50+/yr) with consistent retention and upsellDomains & RegionsIT/Software, SaaS, FinTech, Healthcare | UAE, India, EMEA, US, APAC, LATAMPlatformsSalesforce, HubSpot, Marketo (working knowledge)| Advanced Excel for reporting
Education
Savitribai Phule Pune University
Bachelor of Commerce (B.Com.), Business Administration, Management and Operations
2007 — 2010
City St George’s, University of London
Bank and Financial Management, Banking, Corporate, Finance, and Securities Law
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