Kevin Jayasuriya
Digital Operations & Marketing Manager @Mercedes-Benz Country Hills
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WORK HISTORY
Digital Operations & Marketing Manager @Mercedes-Benz Country Hills
CA
Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front doorDeploy successful marketing campaigns and own their implementation from ideation to executionExperimented with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysisProduced valuable and engaging content for our website and blog that attracts and converts our target groupsBuild strategic relationships with partner with key industry players, agencies and vendorsPrepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wiselyOversee and approve marketing material, from website banners to hard copy brochures and case studiesMeasure and report on the performance of marketing campaigns, gain insight and assess against goalsAnalyze consumer behaviour and adjust email and advertising campaigns accordingly
EDUCATION
Google Adwords
Certification, Advertising
University of Calgary
Media Design
Bishop Grandin
High School
Google Analytics
Certification , Advertising
The University of British Columbia
BSc, Computer Science
SKILLS
ABOUT KEVIN JAYASURIYA
Participactive management professional: results focused, entrepreneurial and practical with a proven track record of success in aligning operations strategy to achieve competitive priorities. Extensive experience of successfully coordinating the activities of various departments concerned with the production, pricing, sales, and distribution of products & services. Comfortable working with people of all levels and having an excellent commercial approach to solving problems and developing business processes. Having proven people management skills, derive genuine pleasure from transforming high-potential staff into outstanding leaders demonstrating the creativity critical to financial and operational success. With the ability to manage performance and motivate staff on an individual and team level. Coupled with a knack for adapting and evolving with trending business opportunities and solutions, previously worked as an Digital Marketing Director where he maximized the digital medium to explode sales and business growth.
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