Kevin Mattos

About Kevin Mattos

Results-driven Global Program Lead and product owner with 10+ years of experience driving…

Experience

1. Global Program Lead, Crm Strategy & Operations

   TikTok

   Mar 2021 — Present

   Standardize and scale products and processes globally across SMB, Mid-Market, and Enterprise • Manage 5-10 projects simultaneously, prioritize and develop roadmap, and identify inefficiencies, while leading UAT and ongoing enhancements • Increased advertising client onboarding efficiency by 50%+ through optimization of internal steps and procedures • Generated 70% increase in payment option adoption by collaborating with Product Marketing team on GTM plan and strategic positioning • Pioneered innovation and enhancement of existing internal tools, including: CRM tool, ticketing system, request management system, lead management system, and sales recommendation engine • Spearheaded design and launch of new ad platform payment capabilities, credit line enhancements, account transfer process, bulk import wizard, notification center, and account hierarchy, thus refining user experience externally • Played a pivotal role as 1st team member, actively training and onboarding 2 additional Global CRM Strategy & Operations team members

Skills

• Fashion
• Apparel
• Market Research
• Pos
• Customer Acquisition
• Marketing
• Blogging
• Crm
• Marketing Management
• Online Advertising
• Microsoft Office
• Online Marketing
• Leadership
• Marketing Communications
• Retail
• Team Management
• Multitasker
• Event Planning
• Styling
• Office Administration
• Email Marketing
• Microsoft Excel
• Social Networking
• Sales
• Interactive Marketing
• Powerpoint
• Outlook
• Team Building
• Event Management
• Social Media Marketing
• Microsoft Word
• Advertising
• Cold Calling
• Teamwork
• Time Management
• Salesforce.com
• Inventory Management
• Property Management Systems
• Visual Merchandising
• Bilingual