Kevin Li
Part time Creative. Part time dad. Part time husband. Part time Canadian. Part time New Yorker. Part time Cantonese speaker. Part time home chef. Part time left. Part time right. Full time alive.
- Role
- Art Director Creative X at Meta
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Kevin Li
As a seasoned Creative Director with 19 years of experience in the advertising industry, I bring a unique blend of creativity, strategic thinking, and leadership. Throughout my career, I\'ve had the privilege of collaborating with industry legends, winning prestigious awards, and creating impactful campaigns for high-profile clients. My journey from a second-generation Canadian-born Chinese to a New Yorker has shaped my diverse and innovative approach to creative challenges. When I\'m not crafting compelling campaigns, I enjoy experimenting with new recipes and exploring new destinations with my family. I am passionate about big ideas and am committed to passing on my knowledge to the next generation of creatives.
Experience
Art Director Creative X
Feb 2025 ā Present Ā· NY, US
Contributing to the future of connection by shaping corporate and consumer brands across Meta. My work spans the Meta brand itself as well as Public Affairs, and the broader Family of Apps, Reality Labs, and emerging technologies like wearables. š¤š„½
Education
Parsons School of Design - The New School
Bachelor of Fine Arts - BFA, Advertising, Communication Design
Skills
- Customer Insight
- Conceptualizer
- Interactive Marketing
- Graphic Design
- Futurism
- Advertising
- Entertainment
- Corporate Identity
- Copywriting
- Empathy
- Curiosity
- Relevance
- Collaborative
- Interactive Experience
- Art Direction
- Creative Direction
- Problem Solving
- Technology
- Open-Mindedness
- Creative Strategy
- Product Development
- Experience Design
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