Kevin Liptak

About Kevin Liptak

I’ve seen, done, and learned a lot over my career. Yet in my mind, I’m just getting started.A few notable clients and campaigns:Domino’s - “Voter Bootcamp” Addy-winning social campaignInvestors Bank (now Citizens)- TV/Digital Campaigns with Phil Simms, Boomer Esiason and Devils goalie Cory SchneiderVerizon - Rebrand and relaunch of Verizon Careers across digital/social Food Network / Wente Vinyards - Launched Entwine Wine collab with brand, digital, social workCentury 21 Real Estate - National brand work - print/digital + corporate events Lion Brand Yarn - Virtual Flagship - Award-winning Immersive Campaign Applegate Meats - Crafted brand voice + numerous social/digital campaigns CRP Automotive - Auto parts video series (100 episodes), award-winning direct mail and brand workMain Steel - 50th anniversary brand refresh, trade campaign, and live events.

Experience

1. Founder, Creative Director

   Refresh Advertising

   Apr 2017 — Present · Bell Works - Holmdel, NJ, US

   Built and scaled an award-winning, full-service creative agency serving national and regional clients- Directed campaigns across digital, social, print, and experiential that drove measurable results- Managed creative teams and freelancers, overseeing budgets of up to $1MM- Won awards across multiple categories including web, tv, social, and immersive, including “Best of Digital Media.”- Partnered with clients across CPG, Manufacturing, Finance, Law, Automotive, Sports, Telecom, Health, and B2B Services (Insurance, Outsourcing, IT) to deliver strategies that blended creativity and business impact.

Education

• Ramapo College of New Jersey

  B.A., Marketing Communications

  2000 — 2004

Skills

• Brand Management
• Content Strategy
• Marketing Strategy
• Social Media
• Trade Show Coordination
• Marketing
• Online Advertising
• Event Management
• Digital Strategy
• Management
• B2b
• Social Networking
• Brand Awareness
• Social Media Marketing
• Creative Strategy
• Content Creation
• Digital Marketing
• Corporate Communications
• Ppc
• Creative Direction
• Adobe Creative Suite
• Interactive Marketing
• Press Releases
• Promotions
• Mac
• Trade Shows
• Event Planning
• B2b Marketing
• Corporate Branding
• Creative Development
• Brand Development
• Advertising
• Integrated Marketing
• Writing
• Adobe Acrobat
• Marketing Communications
• Facebook
• Editing
• Marketing Management
• Microsoft Office