Kevin Hoffman
Earned Media Strategy | Executive Messaging | Brand Reputation | External Communications
- Role
- Editor in Chief at American Painting Contractor - Apc
- Location
- Newark, DE, US
- LinkedIn followers
- 500 followers
About Kevin Hoffman
Media and communications leader with 15+ years of experience shaping external narratives, driving media strategy, and elevating brand visibility across enterprise and high-growth organizations. Proven ability to translate complex business strategy into compelling, media-ready storytelling that strengthens reputation and market positioning. Background in journalism and editorial leadership, with deep expertise in executive communications, thought leadership, and earned media support. Trusted partner to senior leadership, known for aligning messaging to business objectives, managing risk, and driving clarity across high-stakes communications.
Experience
Editor in Chief
American Painting Contractor - Apc
Feb 2024 — Present
Lead editorial and external content strategy for a national trade publication, shaping industry narratives in the home remodeling space* Oversee a network of contributors and manage editorial operations, ensuring consistent, high-quality content across print, digital, and audio platforms* Partner with PCA leadership to develop thought leadership through guest columns and podcast appearances* Represent APC media as a spokesperson at industry events, on podcasts, and across social media channels
Education
Columbia University - Graduate School of Journalism
MS, Journalism
2000 — 2001
Washington College
BA, Philosophy
1994 — 1998
Skills
- Freelance Writing
- Voiceovers
- Magazines
- Feature Articles
- Photoshop
- Editorial
- Public Relations
- Multimedia
- Media Relations
- Proofreading
- Social Media
- Creative Writing
- Press Releases
- Digital Media
- Digital Photography
- News Writing
- Publishing
- Breaking News
- Editing
- Newspapers
- Video Editing
- Headline Writing
- Writing
- Content Management
- Online Journalism
- Digital Strategy
- Crisis Communications
- Storytelling
- Investigative Reporting
- Ap Style
- Web Analytics
- New Media
- Brand Management
- Newspaper
- Content Strategy
- Copy Editing
- Copywriting
- Blogging
- Audio Editing
- Journalism
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