Kevin Damore

About Kevin Damore

Marketing professional with a focus on customer acquisition, revenue growth, and overall…

Experience

1. Director of Marketing

   Clark College

   Jul 2018 — Present

   Manage college’s Communications & Marketing department • Manage a cross-functional team of designers, writers, web developers, a digital marketing strategist, and videographer • Responsible for the development and implementation of all college digital marketing campaigns • Moved the college from traditional print, radio, and outdoor campaigns to audience focused digital campaigns (SEM, display, paid and earned social) • Provide bi-weekly review of digital campaign performance metrics for review by college leadership • Manage college crisis communications, including serving as the PIO for the college’s ongoing COVID-19 response • Write internal communications on behalf of the President, the CFO, and the college’s executive cabinet, and the COVID-19 recovery management team • Hire and manage all external communications and marketing vendor relationships • Oversee and manage all project budgets, timelines and resources. Maintain the department’s project-management software (Podio) • Created new internal communications practices, policies, and processes to improve project delivery and internal client satisfaction • Primary strategist and client manager for all internal projects

Skills

• Sem
• SEO
• Campaigns
• Marketing Communications
• Online Advertising
• Web Analytics
• Advertising
• Direct Marketing
• Lead Generation
• Interactive Marketing
• E-Commerce
• Management
• Cross-Functional Team Leadership
• Integrated Marketing
• Content Strategy
• Direct Response
• Account Management
• Digital Media
• Direct Mail
• Strategy
• Sponsorship
• Mobile Marketing
• Analytics
• Digital Marketing
• User Experience
• Email Marketing
• Creative Strategy
• Marketing Strategy
• Digital Strategy
• B2b