Kevin Clarke
Owner @Leap Marketing, Llc
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WORK HISTORY
Owner @Leap Marketing, Llc
Delray Beach, FL, US
Bridging the gap between you and the world via search marketing- Consulting and account management for SUD and mental health treatment centers- International, national, and regional campaign targeting- Household Income (HHI) financial zip-code targeting- Comprehensive, industry-specific negative keyword lists- Crafting creative, click-worthy ad copy and conducting keyword research- Conducting routine campaign audits to ensure efficiency in KPIs- Delivering qualified leads at a reasonable cost.
EDUCATION
University of Central Florida
Bachelor of Arts, Digital Media
University of Central Florida
Master of Arts, Mass Communication; Mass Communication
SKILLS
ABOUT KEVIN CLARKE
I am a seasoned professional with 15 years of experience in search marketing, possessing a broad spectrum of digital marketing skills. I am proficient in managing and optimizing return for search marketing campaigns with six-figure monthly budgets.• In my capacity as a leader, I have organized and directed digital, search, and internet marketing teams.• I have successfully handled the conception, technical, and content development of revenue-driving collateral.• My proven abilities in driving revenue and leads through digital marketing efforts set me apart.My range of skills include:• Vision, strategy, management, and mentoring.• PPC - Paid Search, with expertise in Google Ads and Bing.• Growth Marketing.• Client-facing relationships.• Management of substantial budgets, specifically six-figures per month.• Display Advertising (CPC/CPM).• Video Advertising, with a focus on YouTube.• SEO.• Paid Social.• Creativity and design recommendation.• Google Analytics.• Experience with automated bidding platforms, such as Acquisio.• HubSpot.• Proven lead generation.• Salesforce.• Proficiency in various CMS like Drupal, WordPress, and Joomla.I am also competent with the following software: Google Analytics, Google Ads, Bing Ads, SEM Rush, SimilarWeb, Looker Studio, Google Tag Manager, HubSpot, Raven Tools, Photoshop, Illustrator, InDesign, Dreamweaver, Acrobat, Premiere, and MS Office (Word, Excel, PowerPoint, Exchange, SharePoint).
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