Kevin Thompson

VP of Brand Management @Cartograph

Austin, TX, US

At Cartograph, I lead the strategic vision and marketing initiatives for various brands, mainly focusing on consumer-packaged goods. I manage and mentor a large team of professionals, aligning them with brand goals and fostering a culture that encourages innovation and growth. My role involves transitioning projects from agency-led to in-house brand development, ensuring collaboration with cross-functional teams for cohesive growth and company culture.• Pioneer the transition from agency roles to in-house brand leadership, aligning previous experiences with current brand objectives.• Leverage my extensive experience in consumer-packaged goods to enhance brand strategies and direct leadership.• Streamlined business processes, driving an increase in profitability year over year by implementing effective solutions that cut costs and supported growth.• Establish OKR/KPI frameworks to track progress, leading to better decision-making and timely achievement of critical milestones.

Utah Valley University

Business Management