Kevin Ruskowski
Vice President of Marketing at Centria Healthcare
- Role
- VP of Marketing at Centria Autism
- Location
- Utica, MI, US
- LinkedIn followers
- 500 followers
About Kevin Ruskowski
I am a growth-focused, brand-driven marketing executive with a proven track record of transforming strategy, culture, and revenue for mission-driven organizations.With experience leading marketing at scale, from building in-house digital acquisition engines to repositioning brands as industry leaders. I specialize in creating measurable impact through a blend of strategic vision, operational excellence, and creative innovation.
Experience
VP of Marketing
Jan 2021 — Present · Farmington Hills, MI, US
Senior marketing leader reporting directly to the CEO; set vision and execute strategies driving growth, engagement, and cultural alignment across the organization- Manage multimillion annual marketing budget across digital, brand, and internal communications- Launched a unified, modern website and brand platform, merging service lines into one destination, improving UX, and aligning messaging- Increased website lead volume by 210% since 2021 and over 50% year-over-year, tripled active web users, and grew organic search traffic from 5k to 10k monthly in 2 years- Positioned Centria as a top-quality provider and thought leader, introducing and embedding the concept of assent-based care into brand and culture- Directed all corporate communications, internal (employee engagement, cultural campaigns, change management), external (client updates, crisis response), and marketing outreach- Mentored and scaled a high-performing team across brand, digital, content, and employee communications.
Education
Oakland University
Bachelor's of Science, Marketing
2006 — 2012
Skills
- Advertising
- Digital Marketing
- Web Analytics Implementation
- Ppc
- Strategic Planning
- Social Media
- SEO
- Lead Generation
- Google Adwords
- Web Analytics
- Marketing Strategy
- Product Marketing
- Social Networking
- Social Media Marketing
- Marketing
- Market Research
- Leadership
- Adobe Creative Suite
- Management
- Online Marketing
- Online Advertising
- Press Releases
- Digital Media
- Web Marketing
- Marketing Communications
- Graphic Design
- Account Management
- Microsoft Office
- Email Marketing
- Google Analytics
- Photoshop
- Computer-Savvy
- Brand Development
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