Kevin Murphy
Digital media & mobile class 2 gaming executive. Game Strategy from A to Z, Customer Acquisition Advisor
- Role
- Vice President of Strategic Marketing at Vetnos, Llc
- Location
- Greenwich, CT, US
- LinkedIn followers
- 500 followers
About Kevin Murphy
Board M•••••@Horizontrust.com. Recruited to drive customer acquisition and retention. Focus on digital strategies and partnerships.*Founded Entertainment complex in San Francisco with 5 Restaurants and 5 Clubs from SOMA to San Jose. Franchised opportunity, Boot-strapped to over 10 million annual revenues. Concert Promoter, Sound Studios and events for Mayor and City of San Francisco. Recognized leader by Newsweek Magazine and other industry Publications.*Akamai Technologies, team captain on winning team for solution selling. Top sales award East Coast, worked with tech, product, and sales in a matrixed environment to develop new products and revenue channels.* Founder of Trafficengine.com. Developed new breed XML search syndication RTB Platform for SaaS partners. Became leader in traffic generation space to over partners i.e. Google, Yahoo, Bing. Grew revenue\'s from 0 to 10 million plus in year 2. Managed Global team of developers and partners.*Featured on Fred Thompson\'s CNN special about the \"future of technology and advertising\". Recognized Leader in marketing trends, best practices, Go to market strategies, product marketing, data analysis and modeling.*Developed wholesale real estate market platform for Investors in the ibuyer emerging space.* Founded Uplift Media focused on traffic solutions and asset optimization.*Executive Leadership *Growth Marketing *Strong analytical background *Excellent Rolodex of relationships *Product Marketing *B2B & B2C Digital Transformation for brick and mortar.*Brand management *Purpose led leadership
Experience
Vice President of Strategic Marketing
Aug 2018 — Present · New York, NY, US
VETNOS.COM Second generation game platform highlighted by playsqorr.com Our i-gaming Platform has been patented for its handicaps match-ups of all types. We focus on Sports and Contemporary events as well as consumer facing games and all go-to market strategies from Social to SEM. Implemented Funnel analytics, tracking and reporting dashboard. Shaped and defined overall ad platform narratives and developed all go-to marketing strategies based on advanced traffic generating techniques. Strict reliance on web analytics and attribution to optimally deploy assets. Responsible for 100% Marketing budget and SEM.
Education
Saint Mary's College of California
bachelor's, International Business
1976 — 1977
San Francisco State University
Bachelor's, International Business
1978 — 1982
St. Ignatius College Prep
Graduated this High School to go on to College, football, track scholarships to several California Colleges
1971 — 1975
Sciences Po Grenoble - UGA
International Business, International Business, French
1976 — 1977
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