Kevin Meixner

Senior Leader, Consumer Insights

Role: Advisor and Advocate at Concurrence
Location: Kansas City, MO, US
LinkedIn followers: 500 followers

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About Kevin Meixner

Experienced global marketing and market research professional who thrives on solving…

Experience

Advisor and Advocate
Concurrence
May 2025 — Present · Kansas City, MO, US

Education

University of Wisconsin-La Crosse
Marketing
1988 — 1993
The University of Georgia
Masters
1993 — 1994

Skills

Primary Research
Consumer Behavior
Market Research
Marketing
Survey Design
Brand Equity
Automotive
Segmentation
Market Analysis
Consumer Behaviour
Positioning
Advertising Research
Focus Groups
Questionnaire Design
Competitive Analysis
Market Intelligence
Business Development
Team Leadership
Online Research
Analytics
Consumer Insight
Business Intelligence
Shopper Marketing
Business Insights
Nielsen
Quantitative Research
Marketing Research
Brand Management
Competitive Intelligence
Product Innovation
Customer Insight

Contact information

Verified work emails, personal emails, and direct dials — unlocked in one click.

Work email
k••••••••@concurrencesolutions.com
Personal email
•••••@•••••.com
Direct dial
+17•••••••46

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Current company

Concurrence

Market Research · 2 employees · Atlanta, Georgia, United States

With our unique framework, Concurrence enables marketers to deliver actionable campaign insights. Unlike traditional methodologies, Concurrence provides a holistic view of your campaign’s cohesion, amplification, and effectiveness. All while still providing detailed analysis at the individual ad level. You’ll get the insights you need to optimize your campaign by uncovering opportunities with ad creative, channel dynamics, and spend efficiency. The Concurrence framework is powered by two distinctive features that avoid the pitfalls of traditional ad trackers, lift studies, attribution, and mix modeling: 1. Longitudinal Design: Our proven approach isolates the true impact of advertising by interviewing the same consumers before and after your campaign has aired. This method adjusts for pre-existing bias and doesn’t depend on speculative models. Recall Methodology: We use creative memory cues to test for long-term ad memorability. This allows us to robustly measure your creative across any channel without relying on fragmented exposure tracking. This simple yet powerful framework is incredibly flexible, enabling us to meet your unique advertising research needs. Ready for elevated campaign measurement? Let\'s talk.

concurrencesolutions.com

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About Kevin Meixner

Experience

Advisor and Advocate

Education

University of Wisconsin-La Crosse

The University of Georgia

Skills

Find verified contacts for anyone on LinkedIn