Kevin McGarva

Account Director @Prospects.Ac.Uk

Manchester, GB

Prospects.ac.uk are the experts when it comes to guiding students and graduates to a bright future - with unrivalled information, study and career advice and opportunities. Working at the heart of the higher education (HE) sector for more than 40 years, we provide a market-leading portfolio of graduate career and postgraduate study recruitment options. We work in close partnership with HE and further education (FE) professional bodies and government to deliver unique services that benefit the sector as a whole.We use our unique insight into what graduates do, where they go and what their motivations are to guide and inspire career choices throughout the student journey.With a client base of over 35 Universities I am responsible for planning, managing and analysing online, digital and social undergraduate and postgraduate marketing campaigns.Key Responsibilities- Managing Key University accounts within the UK, maintaining relationships and developing new contacts and business leads- I undertake client meetings to determine marketing needs, presenting our products, services and company to senior Marketing professionals, as well as working closely with advertising agencies- Managing and reporting on marketing campaigns- Work towards improving our existing practices and offering new and innovative advertising solutions and internal processes to benefit our clients and the company- Presenting our market research and information to University clients and Media Agencies- Represent the company at conferences and exhibitions- Liaise with Product Mangers to give feed back and opinions to constantly better our portfolio and improve our advertising offering.

Cumbria Institute of the Arts

BA Hons, Graphic Design