Kevin Kirby
Global Business Director @Publicis Media
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WORK HISTORY
Global Business Director @Publicis Media
London, GB
EDUCATION
Keele University
BA Dual Hons Degree in English Literature & Visual Arts
SKILLS
ABOUT KEVIN KIRBY
Across nearly 20 years of working in digital media, I have always been a firm believer in the power of data and technology and both the key role that they can play in helping agencies and clients to thrive in an ever evolving landscape, and the importance of applying the opportunities they unlock to effective media planning and delivery.From reevaluting a technology stack to ensure more insightful measurement for an FMCG manufacturer to application of a DMP with media activity for more effective and proactive approach to CRM, the intersection of technology and media aligned with the understanding of how they interact can drive innovative approaches and effective decisions. I strive to demystify complexities and unlock actionable insights that lead to clarity and strategic decision-making. Throughout my career, I have been dedicated to laying strong foundations that foster long-term growth and success, enabling teams to deliver value while aligning with a shared vision.
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