Kevin Gordy
Senior Account Manager @Five By Five Global
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WORK HISTORY
Senior Account Manager @Five By Five Global
US
EDUCATION
California State University, Fresno
Bachelor of Arts (B.A.), Mass Communication and Journalism- Advertising
Brandman University
Certification, Business Intelligence
SKILLS
ABOUT KEVIN GORDY
I help brands grow by connecting strategy, data, and creative execution across digital channels.I’m a PMP®-certified Senior Account Manager and marketing leader with 10+ years of experience in growth marketing, client engagement, retention, and multi-channel campaign management. I’ve partnered with global and national brands to plan, launch, and optimize paid media and integrated marketing programs that drive measurable business results.Currently at Five By Five Global, I lead end-to-end management of multiple campaigns per month that reach across Meta, TikTok, YouTube, Twitch, X, and Discord. I oversee creative development, cross-functional execution, and performance optimization—using data and customer-journey insights to improve ROI across key accounts while supporting consistent year-over-year account growth and retention.Previously, I served as a Program Manager at Meta, where I led pilot initiatives focused on advertiser education, product adoption, and growth strategy for small businesses. I conducted 85+ in-depth interviews, analyzed program performance, and delivered insights that influenced advertiser investment and future program direction. Earlier roles at Ad Results Media and JP Marketing strengthened my foundation in paid media strategy, market research, client success, and stakeholder management.My background blends structured project management (PMP®) with data analytics and storytelling, supported by a Business Intelligence certification and a Communications degree. I’m especially strong at translating complex data into actionable strategies that align teams, clients, and creative partners.I’m most interested in Growth Marketing, Customer Success & Retention, Lifecycle, or Client Strategy leadership roles where I can help teams scale smarter and build long-term customer value.Outside of work, I’m a longtime fan of (almost) every A24 film—and always happy to talk about how great storytelling, whether in cinema or marketing, shapes how people connect with brands.
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