Kevin Earle

About Kevin Earle

I’m a Sales & Marketing leader with over 20 years of experience specializing in experiential marketing, event production, and brand partnerships across D2C, B2B, and B2C sectors. Throughout my career, I’ve collaborated with cross-functional teams to craft strategic plans, execute flawless activations, and deliver high-impact, revenue-driving experiences for global brands and world-renowned festivals.I’ve had the privilege of leading innovative campaigns for brands like Hewlett Packard Enterprises, Land Rover, SEGA, Bud Light, Zoox, Mac Tools, Tractor Beverages, and Jägermeister, while also producing unforgettable experiences at festivals such as Dead & Company\'s Playing in the Sand, Phish: Riviera Maya, Luke Bryan’s Crash My Playa, Tomorrowworld, Mysteryland, Rolling Loud, and Lights All Night, among others. My expertise spans experiential strategy, business development, and operational excellence, ensuring alignment with client KPIs, team goals, and audience engagement.As an instrumental leader, I’ve shaped the vision and execution of 70+ internationally renowned music festivals, destination events, luxury experiences, and brand activations. These efforts have contributed to $400M+ in ticket sales,$10M+ in ancillary revenue, and billions in earned media impressions. My ability to bridge strategy and execution has consistently resulted in measurable outcomes and long-term growth for both clients and agencies.Core Strengths- Experiential Expertise: Delivering VIP activations and bespoke events that resonate across diverse audiences and sectors- Strategic Planning: Creating actionable roadmaps that drive growth, improve operational workflows, and exceed expectations- Client Partnerships: Building trusted relationships with global brands to craft innovative, results-oriented event concepts- Revenue Growth: Generating $400M+ in event revenue through creative problem-solving and data-driven strategies.Living at the crossroads of creativity and analytics, I thrive on connecting people, brands, and experiences. My passion lies in transforming brand stories into immersive experiences that deliver meaningful results while fostering collaboration, efficiency, and innovation.

Experience

1. Senior Director, Brand Partnerships

   Please & Thank You

   May 2025 — Present · Denver, CO, US

   Drive strategic growth and revenue generation through high-impact brand partnerships at the intersection of music, culture, and commerce. Reporting to the VP of Business Development, oversee the development and execution of innovative, talent-led programs that align brand objectives with cultural relevance and creative excellence.Key Contributions- Cultivate and manage brand and agency relationships, translating business goals into bespoke experiential and sponsorship programs- Lead the development of custom proposals, strategic pitches, and go-to-market plans that position P & TY as a premier partner for culturally resonant activations- Oversee end-to-end program execution, ensuring operational efficiency, budget adherence, and elevated guest experiences across branded initiatives- Collaborate cross-functionally with artists, managers, and internal departments to deliver cohesive partnerships that resonate with fans and stakeholders alike- Develop and refine internal systems and SOPs to support scalable growth and improved delivery across the Brand Partnerships division- Act as a trusted advisor to clients, delivering high-touch service and unlocking new opportunities for organic account growth- Contribute to the evolution of P & TY’s branded offerings through market analysis, product innovation, and the ongoing refinement of experiential assets.

Education

• University of North Carolina Asheville

  Bachelor's degree, AA in Arts

  2000 — 2004

Skills

• Music
• Music Industry
• Entertainment
• Music Production
• Festivals
• Event Management
• Live Events
• Social Networking
• Event Planning
• Social Media
• Facebook
• Social Media Marketing
• Concerts
• Microsoft Office
• Customer Service
• Marketing