Kevin Dsilva
Sr Manager - Advertising (India\'s largest e-commerce platform)
- Role
- Sr Manager - Advertising (India\'s Largest E-commerce Platform) at Tech Mahindra
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Kevin Dsilva
Analytical, task-driven professional with overall +6 year\'s experience in sales, account…
Experience
Sr Manager - Advertising (India\'s Largest E-commerce Platform)
Nov 2023 — Present · Bengaluru, IN
Managing the OHL Pod for a mix of sellers and vendors driving an overall monthly Ad spends of INR 15 Crore- End-to-End management for a team of 30 account managers- Strategize, lead and drive cross pod product adoption numbers (SBV and SD)- Flawlessly execute end-to-end campaigns, liaising with advertisers- Effectively negotiate and align spends for defined cadence (week / month/ quarter / sale event)- Analyse campaign performance against key metrics to identify, recommend, and implement optimisations to increase efficiency, drive high renewal rate and meet advertisers KPIs- Keep regular track of defect metrics (like high ACoS) and ensure a timely nudge to advertiser forcourse-correction- Monitor and communicate campaign progress to the advertiser through regular, in-depth activity reports and insights, using this knowledge as a basis for future campaigns- Track & Own the Ad Revenue goals shared by the client for the bucket/set of advertisers being managed and deploy different ad-product strategies to exceed goals/cover for gap to goal incase needed- Troubleshoot any technical or implementation issues, collaborating with internal teams to develop quick and sound solutions-Serve as a source of market intelligence for other areas of the Advertising team (e.g, productdevelopment, product marketing, pricing) and assist in the development of best practices andoperational efficiencies
Education
Digital Academy 360
Degree in Digital Marketing , Digital Marketing
2017 — 2017
CMS Institute of Management Studies
Master's degree, Finance and Marketing
2014 — 2016
Insitute of Hotel Management
Bachelor's degree, Hospitality Administration/Management
2010 — 2013
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.